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Fiat Chrysler’s September Sales Are Up: An Update for Students in Auto Sales Training

October 15, 2015

Just over five years ago, Detroit auto maker Chrysler filed for Chapter 11 bankruptcy. However, the company found an unlikely saviour across the pond in Italian giants Fiat, who completed a gradual takeover before merging the two companies in 2014, officially giving birth to Fiat Chrysler Autos. With such a bleak recent past, who would

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Top Digital Marketing Trends in the Auto Sales Industry

September 25, 2014

With luxury brands overseas and car dealership not always nearby or stocking the desired vehicles, many car buyers have turned to the internet to find their dream car. While car websites do offer the ability to buy cars online, the digital realm is more a means of research, to gather information on an assortment of

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